Does Square Appointments already send reminders?

Yes, text and email reminder notifications are included on all Square Appointments plans, including the free one. If every customer books through Square and you only need a pre-visit nudge, you may not need anything else.

So why would I use Remindlo as well?

Because a booking platform can only remind someone who has a booking. It cannot text the customer whose annual service is due next month, or win back somebody who has not been in for a year. Those are the messages that bring revenue back.

Do I have to leave Square to use Remindlo?

No. Remindlo reads a Google Calendar or an ICS feed, so it can sit alongside Square or any other booking system. It does not take over your bookings or your payments.

How does the cost compare?

Square Appointments has a free tier and charges £29 a month per location for Plus, plus card processing fees. Remindlo is free to start, £19 a month for Starter, and priced per business rather than per location. They are not really substitutes, so most people compare Remindlo against the reminder part alone.

Can Remindlo take bookings or payments?

No. Remindlo sends reminders and can link to your existing booking URL in the message. Bookings and payments stay wherever you run them today.

Does it handle UK-specific reminders like MOT?

Yes. Remindlo has MOT and DVLA-aware reminder templates, a free MOT due checker, GBP pricing, British date formats and ICO-aware consent copy.

Square Appointments alternative

Reminders withoutswitching your whole booking system

Square Appointments is a genuinely good all-in-one: bookings, payments, till and reminders in one place. Remindlo is for businesses that do not want to move their bookings and payments just to fix reminders.

Try Remindlo for free See the comparison

Keep

Your calendar and card machine

Overdue

Customers chased, not just bookings

£0

Free plan, no card required

Remindlo as a Square Appointments alternative for businesses that only want automated reminders

Where a booking platform stops and Remindlo starts

Square reminds the people who booked through Square. That leaves out two groups that matter to a service business.

Customers who are overdue, not booked

The customer whose MOT is due in three weeks has no appointment yet, so a booking platform has nothing to remind them about. That is exactly who Remindlo chases.

Bookings that never touch Square

Phone calls, walk-ins and a Google Calendar entry your receptionist typed in. Remindlo works from the calendar itself, whatever put the entry there.

No migration of payments or staff

Adopting Square means moving bookings, card processing and your team onto a new system. Remindlo adds reminders alongside what you already run.

Remindlo vs Square Appointments at a glance

Not the same product. One is a booking and payments platform; the other is a reminder layer over the calendar you already have.

Feature

Remindlo

Square Appointments

Online booking pages and staff scheduling
RemindloNot included, we link to your booking URL
Square AppointmentsCore product strength
Card payments, deposits and point of sale
RemindloNot included
Square AppointmentsCore product strength
Works with your existing calendar
RemindloGoogle Calendar and any ICS feed
Square AppointmentsBookings must live in Square
Reminders for customers with no booking yet
RemindloYes, driven by service due dates
Square AppointmentsNot applicable, reminders follow bookings
Recurring service auto-advance (MOT, boiler, recalls)
RemindloAuto-rolls next-due date after each visit
Square AppointmentsRecurring bookings, not service cycles
Reactivation and win-back campaigns
RemindloBuilt in, fires a set number of days after the last visit
Square AppointmentsMarketing sold as a separate add-on
Cost to run reminders
RemindloFrom £0, Starter £19 a month with 75 SMS
Square AppointmentsFree plan available; Plus £29 per location
UK-specific workflows such as MOT and DVLA dates
RemindloYes, plus a free MOT due checker
Square AppointmentsNot available
Multi-location pricing
RemindloPriced per account, not per location
Square AppointmentsPaid plans are per location
REST API and MCP server for Claude AI
RemindloBoth included
Square AppointmentsAPI yes, MCP no
Where you can use it
RemindloWorldwide, billed in GBP or USD with 30+ currencies at checkout
Square AppointmentsSelected markets, billed in local currency

Comparison last reviewed 2026-08-08. Square Appointments pricing and features change over time, so check Square Appointments for the latest details.

When Square is the better answer

We would rather tell you this up front than have you sign up and find out.

Choose Square if you need customers to book themselves

If you want online booking pages, deposits, card payments and a till in one system, Square Appointments does that properly and Remindlo does not compete with it.

Choose Remindlo if the calendar already works

If bookings arrive by phone, walk-in or an existing system, and the actual problem is no-shows and customers who never come back, reminders are the part worth automating.

Run both if it suits you

Square can publish an ICS feed of your bookings. Remindlo can read that feed and add recurring service reminders and win-backs on top.

Overdue customer win-back

Hi Ella, it has been 8 weeks since your last visit to Copper Lane.

Book online at copperlane.co.uk or call 0113 496 0198.

Copper Lane

Scheduled by Remindlo

UK industries that keep their booking system and add reminders

Businesses where the return visit matters more than the booking page.

Garages and MOT stations

Annual MOT reminders long before anyone books.

Beauty salons

Rebooking nudges and win-backs after 6 to 8 weeks.

Veterinary clinics

Vaccination and annual review recalls.

HVAC and boiler engineers

Annual service due dates with no booking on file.

Migration

Adding Remindlo alongside Square takes minutes

There is nothing to migrate, because you are not replacing your booking system.

1
Connect your calendar
Google Calendar directly, or any calendar that publishes an ICS URL. Appointments become contacts automatically and returning customers are matched on phone number.
2
Add the customers who are not booked
Import your past customers as CSV with a next-due date, or mark them recurrent with a 6 or 12 month interval and let Remindlo work out the dates.
3
Switch on the lifecycle campaigns
Pre-visit reminder, post-visit thank you with a review request, and a reactivation message for anyone overdue.

Works with your calendar

Connect Remindlo to the tools you already use and turn scheduled appointments into automatic SMS reminders.

Works with Google Calendar

Already use Google Calendar for bookings? Connect it to Remindlo and every appointment with a phone number triggers an SMS reminder automatically. No extra steps.

See how Google Calendar integration works →

Or any other calendar

Don't use Google? Connect Outlook, Microsoft 365, Apple iCloud, Fastmail, Yahoo, Proton, or any webmail/hosting calendar by pasting its public ICS URL.

Calendar SMS reminders setup guide →

Outlook, iCloud, Yahoo Calendar, and other calendars connected to automatic SMS reminders

Priced per business, not per location

A free plan with 10 SMS a month, Starter at £19 with 75 SMS, Standard at £49 with 250 SMS, and £0.18 per SMS beyond the allowance.

Perfect to Start

Free Plan

£0

forever

10 SMS/month
Templates for your industry
AI contact scanner
No credit card required

Starter Plan

£19

per month

75 SMS/month
Unlimited emails
Calendar integrations
Contact import

Bigger Volume

Standard Plan

£49